YouTube is the second largest search engine after Google. Be sure to include key information on your YouTube Video to increase your chances of showing up in the results of a Google Search. Always post your video to YouTube first and then add to your website or blog. Be sure to promote it on Facebook and LinkedIn or other social media outlets once you’ve posted it to your website or blog.
How to add SEO to your YouTube Video
Log in to your YouTube Account Read more
Here are very simple instructions on how to edit a WordPress Website or Blog PAGE.
Login to your website or blog by going to www.yourdomain.com/wp-admin
Enter your username and password.
The first screen you will see is called your Dashboard. Read more
Take advantage of your LinkedIn and Facebook networks. Create several unique status updates listing the reasons to visit your new website or blog and include a link to your site.
To create a “link” directly to your blog post, be on your specific blog post, then copy the URL address in your browser at the top of the screen. Then, go to Facebook or wherever, and paste the URL link. Add a comment about the link. It will drive traffic to your site and users will land specifically on our post vs. your Home page. Read more
It’s time to review your WordPress Website or Blog. Have you been keeping up with the latest plugin and WordPress versions? Not sure?
Log in to your website (www.yourdomain.com/wp-admin) and when the admin page pops up, if you have updates to be done, you’ll see a black circle with numbers in it on the left side near the Plugins menu item and near your Dashboard that will say Updates with a black circle and a number in it. Read more
If you are linking to another website, go to the page on the site you want to link to and copy the URL from the top of your browser. Or if you know the exact link already, you can skip this step.
Login to your website.
Go to the page or post where you’d like to add the link. Read more
Login to your website
www.yourdomain.com/wp-admin
Click on Posts, Add New
Type the Title. (If you go back and change the title, make sure the permalink matches your title name).
This will appear on your website. Read more
The majority of my clients are entrepreneurs like myself. That means means we wear a lot of “hats”. I know there are things you’d like to implement in your business, but there just aren’t enough hours in the day. I get it. Read more
Updated June 22, 2016
WordPress is an outstanding system for creating a website or blog. And every site needs regular maintenance. The key to maintaining a WordPress website or blog is have a system to make it easy. I recommend you go to your calendar system and pick a date or day of the month. Make an entry that says “website maintenance” and give yourself 30 minutes. If you do this monthly, it should not take that long. Doing it weekly is even better these days. Here’s what you want to do during your “maintenance time”. Read more
WordPress offers websites that are very search engine friendly, that’s why I use them for my valued clients. The official term is SEO (Search Engine Optimization). I always add a special “plugin” to the websites and blogs I create to take the SEO one step further. We want to use the words that your clients and customers are typing into Google so that when they do, you come up on the first page of the search results.
How long will it take? I’ve seen it work within an hour! It all depends on how close the keywords or keyword phrases you put on your site match the keywords or keyword phrases that your clients or customers are typing on Google or other search engines.
How do you pick the right words? You start with Google’s Keyword Tool.
Go to the link, then type in your first set of keywords.
Scroll down the results. You are looking for keywords or keyword phrases that have low competition (look at the bar graph) but a decent amount if searches. Use the “local” search number, that represents the United States. The other is global searches.
Write down the best keyword phrases on a piece of paper. Then type in a related keyword phrase and see what those results look like.
When it comes time to make a new blog post or edit/add a page to your website, be sure to do a quick search on your topic to come up with the best keywords so you can more easily draw your ideal client to your website or blog.
As always, call or email me with any questions!
Michelle Aspelin
Mindshare Marketing & Implementation Services
952-484-6015
Email Michelle