Guides, how-to videos, tips, comparisons, features, and instructions regarding membership websites for nonprofits, small businesses, trade associations, clubs, and organizations.

What’s New? What’s Next for You?

Hello from Mindshare Marketing & Implementation Services!

I’d love to hear from you! Send me an email or give me a call and let me know what’s new for you, for your business, organization, or any endeavor. I’m a connecter and if there’s anything I can do for you, let me know. I can help spread the word using a variety of media like Facebook, email, LinkedIn, personal connections, etc. Let me know if you have something new I can promote, share, or encourage others to consider.

If I manage your website, let me know if you need any new content on your site. New blog posts, product or service offerings or if you just want to celebrate the success you are already experiencing! I miss connecting with people, so please, send me an update!

What’s New with me?

I am still loving my work at Mindshare Marketing & Implementation Services. Primarily making WordPress websites and lately I have assisted another web designer to implement MembershipWorks (a membership management platform) for two organizations, the DDR German Shepherd Dog Club of America and the Great Pyrenees Club of America. Working for dog organizations sure makes me miss my own Cavalier King Charles Spaniel, Oliver, but it’s great to see the photos of happy dogs and help them manage their membership.

I also launched a new website for my longtime client, Meg Adams at Divine Containers. Check out the beautiful flower containers she creates with her team! That was another site that brought me joy to watch it “blossom”. She has many photos of her seasonal container business based in Victoria, MN. And she does fresh floral arrangements too!

What’s Next?

I am looking for more projects and clients I can serve. Small businesses or nonprofit organizations. I can serve as an administrator as well as web designer or membership manager. I enjoy doing work remotely, I have clients outside of my local geographic area. You can find my profile on Indeed, LinkedIn or MembershipWorks.com.

But really, I want to hear from you! I feel like I have allowed the pandemic of the past couple of years to impact my work relationships and I have lost touch. Social media is fine, but I miss specific email updates, phone calls, and, especially, in person coffee/tea gatherings where we can really have some valuable “facetime”. If you are local and would like to meet up in person, let me know! I have a flexible schedule.

Cheers!
Michelle

Michelle Aspelin
Mindshare Marketing & Implementation Services LLC
GrowYourMindshare.com

by

Helping Nonprofits Get Organized

Rottweiler Health FoundationI’m so happy that the Rottweiler Health Foundation found me during their online search for a WordPress Website Designer. They were looking for someone to help update their website AND help them complete their nonprofit membership integration with MembershipWorks, a task they had been trying on their own for over a year.

I was able to create a whole new WordPress website for them and finish setting up their membership process in MembershipWorks to help manage their members, multiple donation campaigns, and sync it up with MailChimp (for email marketing) to keep their lists updated automatically. They were fantastic to work with. Their Board members are all over the country so we did everything over Zoom and it worked out great, see rottweilerhealth.org.

“Our non-profit was looking to move our membership management to MembershipWorks. However, we had issues with several other things and had stalled out. I found Michelle on a google search and contacted her to see if she could help.
After speaking with the people involved, she presented a proposal and got to work!!
Michelle helped to work through our issues. She was right there, guiding us were we needed it, and letting us get comfortable with MembershipWorks. She also was able to fully integrate our WordPress system, and helped us get all of our other issues taken care of, including updating our website.
The Rottweiler Health Foundation is now moving along smoothly with our system. We are hearing good things from our Board and our members. All of the issues were done on schedule and on budget too.
As Membership Chair, I am thrilled with how easy it was to work with Michelle. And I know if I run in to any questions in the future, she will be right there to help.” Pat Carkoski, Membership Chairperson

If you know of a group or nonprofit who is struggling to manage their membership, volunteer or donor databases, have them reach out to me! I will see if my strengths and experience match their needs so we can find solutions for them.

You can view other completed websites to see the clients I have helped, view their websites and read their story.

Connect with me to learn more about how MembershipWorks can help your nonprofit membership management. Read more review on my MembershipWorks profile.

Michelle Aspelin
Mindshare Marketing & Implementation Services LLC

 

by

How Do You Manage Your Nonprofit Membership?

I launched a new WordPress Website for a local nonprofit called Elder Resource Association—South of the River. They serve the senior communities in Burnsville, Savage, Lakeville, etc. Their website was ready for a new look, so we worked to get the content updated as well as the design and how it looks visually.

Elder Resource AssociationDuring our initial conversation, they said that managing their nonprofit membership was a challenge. They were outgrowing their excel spreadsheet. I mentioned I had worked with MembershipWorks for some past clients. MembershipWorks is an online platform that manages your member database, sends out automatic email renewal reminders, allows for an online membership directory,  accepts online payments, provides financial reports and event management. We did a demo of the software and they were as impressed with it’s capabilities as I am, so we implemented that into their website as well. We worked quickly in November to get all of this done before their January 1 annual renewal date. Read my MembershipWorks profile and reviews.

Here’s what Kathy Quinby (Membership/Treasurer) had to say,

“Michelle did an amazing job helping our group, Elder Resource Association South of the River, design a new website. As we defined the things we wanted members to be able to do on the site, Michelle recommended MembershipWorks as a tool we should consider and then she managed the steps to integrate it with our site. Michelle is great to work with. She listens carefully to her clients, makes solid recommendations to solve their needs and then implements the project with ease. None of us that worked with her are techies, and she made it so easy. We could not have done this without Michelle’s help. I highly recommend Michelle for this type of project. Call her! You’ll be glad you did!”

If you are part of a nonprofit organization that you think could use help keeping your nonprofit membership database organized and managing your event registrations, give me a call. I’d love to help. Visit my Services page to learn more about what I offer to nonprofits and small businesses.

When Linda McNulty was on the Board of the Wickenburg Art Club in AZ, here’s what she said about implementing MembershipWorks for their nonprofit organization,

“The Wickenburg Art Club was delighted to discover Michelle Aspelin’s expertise, helping the club transition to MembershipWorks in order to manage the club’s membership on their website. Michelle worked with the board of directors, training them to use the program to its fullest with an excellent PowerPoint tutorial and was always available to answer every question. We simply couldn’t have done it without her!”

I can also add MailChimp for your email marketing so it integrates with your membership database automatically. Connect with me to learn more!

Michelle Aspelin
Mindshare Marketing & Implementation Services LLC

by