First, What’s a blog?

In very simple terms, blogs (short for web logs) are websites where a series of messages, or posts, on particular subjects are posted in chronological order—newest to oldest. Most have an area where blog visitors can post comments as well. Blogs are intended to be updated and read often. They are no longer considered personal diaries. Some are solely informational, others are sales driven, and others are somewhere in between. This flexibility is just one of the reasons to choose a blog over a more traditional site more and more often.

Other blog advantages

• Easy to get up and running quickly
• Inexpensive to maintain (Example: $3.95/month hosting fee or FREE from WordPress.com)
• Search engines—and people—like them because they’re wonderful vehicles for sharing ideas, videos, educational content, photos, etc.
• When maintained regularly, one of the best ways to move up in the search engine results Read more