Website and Blog Development by Michelle Aspelin

Mindshare Marketing Services for Small Businesses and Organizations

Do you recall the last business or marketing book you read, or a seminar you recently attended? Did you get “all fired up” learning how to grow your business or manage your nonprofit? GREAT!

Now, have you implemented what you learned? If you’re like most small business owners or nonprofit volunteers, the answer is probably “No.”, “Not all of it.” or “Not yet.”

If you have a list of objectives or goals you’d like to accomplish, then we should get together. I can work WITH YOU to turn your checklist into reality. If you don’t have a concrete plan, I can help you develop one that’s right for you. If you already have a plan, great, then let’s prioritize your plan and get started!
Below is a brief list of some of the Mindshare Marketing Services I offer. If you need something and it’s not on my list, please ASK! If it’s not something I have experience with, I have a network of professionals I can refer you to who can help get it done.

What I can do for you

WordPress Website or Blog

Create a new blog or website or enhance your current WordPress website or blog. Connect with me to set up a free website consultation. Making WordPress websites is one of my key Mindshare Marketing Services.

Website and Blog Maintenance

Keep your WordPress version, plugins and theme updated. Add content, posts, and news to your site so the content stays fresh.

See websites I have created.

Membership Management

Get your membership database into an online platform with multiple admin access. Create automatic email reminders for events, membership renewals, volunteer opportunities. Collect registrations for events, classes and workshops. Create custom donation forms. Manage and segregate your database for targeted emails and mailings.

Learn about MembershipWorks Implementation for your WordPress or Squarespace website.

Communication Consultation

If you just need time to help set up a plan or system, I can help get you over the finish line. Implementing systems to create efficiency is my specialty. I can also just meet with you to offer advice on a wide range of marketing and business topics.

See my Communication Consultation for details.

Email Marketing

Emails are always there in your audience’s inbox when they are ready to read them. Not everyone sees your posts on social media. Reach out and keep your followers informed via segmented, targeted email marketing with easy to use tools like MailChimp and Constant Contact.

Connect with me.

Newsletters

Print or Email Newsletters are a great way to keep in front of the people that matter most to you. Share your success, your mission and your needs on a consistent basis. I love to create newsletters that are informative and enjoyable to read, filled with images, maybe a video or graphs to explain your message.

Idea Generation

As an experienced business person, I love to brainstorm ideas with nonprofits and small businesses. I will give you honest feedback and help guide you through the process of developing your ideas. I have helped develop mission statements, create organizational charts, discuss new business ventures, talk about growth and opportunities, write training documentation and crate training videos. I will keep all of your information confidential.

StrengthsFinder Assessment

I can assist your board of directors or your team of employees with the StrengthsFinder Assessment to determine everyone’s strengths. The reports are extremely insightful personally and a valuable tool when you learn how others in your organization “work”. When you know their strengths, you understand better where they are coming from and how to work together harmoniously.

See my Top Strengths.